Friday, March 26, 2010

More Photo Shoot

As promised, here are some pictures from the photo shoot earlier this month.  Thank you Corby Studios for doing such a wonderful job.  They brought in several professional HD cameras shooting photos and videos of our model; then followed with photo and HD video editing.  We are very pleased with the results, and would love to hear from you!


Saturday, March 20, 2010

@ the Anti-Aging

Thanks to Denise, one of our valued customers who came to the Anti-Aging Show and took pictures for us. 



Below is our demo table with ingredients display and the 32-sachet box.  Surprisingly, 30% of our new customers are men who claimed to be construction workers or in an industry which needs a lot of handwork.  After the mark demonstration at the back of their hands, the redness, the puffiness, the dullness were immediately gone.  We are so excited for them, and will be doing an on-site photo shoot tomorrow.  Look for the pictures!!!
We also have a number of gift baskets to giveaway - including this one with the Wright Spa Spa Party gift certificate and a cozy bathrobe. Lucky winners will be contacted through email / phone.  Also check www.myevalyn.com at the end of the month.  Winners' names will be posted!  Good luck!

Wednesday, March 17, 2010

Toronto Anti-Aging Show

Evalyn is so excited to participate for the first time at the Toronto Anti-Aging Show this weekend!
Don't we all want to always look younger, feel younger, and be in good health?

This year, there are over 100 exhibitors at the show.  Aside from Evalyn, Canada's top cosmetic doctors, dermatologists, naturopaths, homeopaths, chiropractors, health and wellness experts will also be there!  You can discover new alternative methods of improving your health, have one-on-one consultations with doctors and learn the latest cosmetic procedures available on the market today.  
 
Also, you can find many products and services at discounted price.  For the best deals, go to the back of the building in the Market Place area.  All products are supposed to be less than $50.  

We'll be going in to setup our booth #155.  Stay tune for the latest updates and booths which shouldn't be missed!!
 

Attending Toronto Anti-Aging Show this weekend!!

Only a few more days to go!!  We are absolutely excited; have been preparing for it for over the past few months!

It is our first time attending the Anti-Aging Show.  We're excited, we're anxious, we're all hyped up.  We've found that the past few shows had been a great success; not only were there a lot of ladies interested in the latest technology, but men also lined up and tried the freebies.

There are lots of prizes to be won.  Evalyn is a proud sponsor and will be giving away FREE products at the show!  Not only are we giving away FREE Evalyn Herbal Masking Cleansers, silky Kimono robe from La Senza, Wright Spa gift certificates - having manicures, pedicures, facials, massages alone or with friends at your own home!  How cool is that? 

Counting down the days to the show... our design team has done a fabulous job, pulling sleepless nights to create an earthy pamphlet, to come up with a "green" exhibit booth.

For the first time in Canada, we have printed promotional material in Chinese.  Thanks to the up and coming Vancouver market, we've received many inquiry emails, phone calls.  So thank you Vancouver!  The brochures are on their way!  Look for them!


Wednesday, March 10, 2010

Evalyn Girl Model Photo Shoot

A moment we have all been waiting for!

We are counting down the days to see renaissance in your skin.

With less than one week to go, Evalyn is finalizing all aspects of the new campaign.

A few behind-the-scenes updates:


PHOTO SHOOT

The photo shoot with our lovely model has taken about 8 hours. The day began with a bit of skin care pampering to hydrate the face and neck, followed with an hour of professional make-up. We chose an extremely natural, barely-there look to best represent Evalyn's "less is more" natural glowing beauty philosophy. For hair, we decided to go with slight curls to show the breezy, comfortable, warm spa look. Our aesthetician did a fabulous job in the hand manicure, making hands and fingers look soft and delicate for the photo shoot. This was not the first time our production team has worked with this particular Evalyn Girl. Everyone knew exactly what to expect. After a few snapshots to warm up, we brought in the orchids for extreme close ups.

Flash. Flash. Flash. With soft lights on a seamlessly white background, our Evalyn girl poses away in the garden of orchids. Dreamy looks. Sexy looks. Sophisticated, cute, fun, with attitude.

A total of 600+ photos were taken.


























 VIDEO PRODUCTION

After the break, we then relocated to a spa bathroom to shoot a demo video on how to use the Evalyn herbal mask. Due to the limited space, the same shot needed to be taken at least twice for different camera angles.

Big thanks to our team and our model for doing such a fabulous job.

We have received a lot of questions asking how to use the unconventional powder as a cleanser and as a mask, how much water is needed to dilute the natural powder.

The demo is on its way! Now, our production team is busy clicking away in the editing suites to compose the video!

Watch for it on
www.myevalyn.com